Question: If I where an ISP today, would I really venture into VoIP?

I was asked to work on that question for one of my customers. Most Euroepan ISPs are not doing VoIP as their core business - their core business is still selling and deploying broadband connections.

Some places in Europe we now see a shift from deploying VoIP in the residential market and into the business market.

Should the ISPs leave the business market to the pure VoIP operators, or should they venture into that market at all? For a lot of reason I do think ISPs can do a lot of business in that market.

If we look beyond the 12 month mark the picture may not necessarily be so clear anymore - at least not in the SME market.

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